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Management and Governance – Dianna Bell
Management vs Governance – It’s Not That Easy
WRITTEN BY DIANNE BALL - NOVEMBER 3, 2010
Estimated read time: 4 minutes
( Editor note: This article describes the three possible modes of board work in an organization. It assumes the role of CEO and a hierarchical structure that are not common in Waldorf schools. But the concept of the different modes of action of a board still hold , even in our collaborative organizations. You need to do a bit of translating to make it relevant to our situations. Still I have worked with different schools where boards worked in these modes and each mode has specific strengths and weaknesses. There is a lot of interest in schools for developing boards that are more strategic than managing, but the lack of resources and the infancy of many administrative structures often makes a board feel they are responsible for cleaning things up and they feel justified in being strongly managerial. An experienced administrator, a strong administration or a well functioning college of teachers all contribute to allowing a board to be more involved in being a watchdog than a pilot. -ms-)
During our education on governance and directorship we are taught that “directors govern and managers manage”. The analogy of steering versus rowing is often used to describe the delineation of roles between directors and managers. Most directors are well aware of this.
It seems that many boards are challenged with the task of getting the ‘right’ balance between governance and management. Why is this so? Experienced directors are aware that every board is different in terms of the way they implement their governance role. Lack of clarity and agreement about this issue can be a source of misunderstanding and potential conflict around the board table.
According to Demb and Neubauer (1992)* there are three main archetypal ways for boards to implement their governance role; named the watchdog, the trustee and the pilot mode. In summary, a ‘watchdog’ role is one in which the board provides total oversight and has no direct involvement in the company’s activities. The ‘trustee’ role is where the board behaves like a guardian of assets and is accountable to shareholders and society for those assets. In a ‘pilot’ role the board takes an active role in directing the business of the corporation.
There is no ‘right’ approach for a board to take. The stance taken by a board depends on the company’s growth and development, the nature of the industry, national legal requirements and culture and preference. To illustrate how these modes operate we use an example of how the board of Company X would address issues of workplace safety in an industry where safety was a major risk.
In the watchdog mode the board monitors the process of corporate activity. It is not necessarily a passive role. If Company X performed in this way they could take an active role in setting up mechanisms of safety and security as an issue of high risk and concern, and scrutinise in detail. The difference between an active watchdog role and a passive role would be the degree of scrutiny and interrogation of information that occurs. The focus of a board in watchdog mode is on monitoring and evaluation and confirming decisions made by the CEO.
This mode could be effective if all of the following conditions are met:
- Directors are satisfied that appropriate systems and policies are in place and have been demonstrated to be effective. The important point is demonstration or evidence of effectiveness rather than just the assurance of the CEO.
- Directors are satisfied that information reported by the CEO includes relevant indicators and other information that directly reflects the integrity of safety and security systems.
- The CEO is willing and able to guarantee that appropriate safety systems are in place and they have been tested and found to be robust.
- Contingency and business continuity plans are regularly reviewed and tested and the results reported to the board.
- Directors are able to exercise critical and independent judgment.
If the board of Company X was in trustee role it would ensure that activities enhance corporate value; that is, ensuring that assets used in the business such as natural assets, human, finance, reputation and others, would at the least avoid being depleted. The board would be involved in evaluating what the company defines as its business as well as how that business is conducted.
If Company X was in trustee mode it would be more actively involved than a watchdog board but still confirming management decisions. This involvement would be limited in the initiation and implementation of safety systems but substantially involved in analyzing options, monitoring and evaluating results. The following actions would be undertaken in this mode:
- With input from the CEO the board would give direction to senior management to develop an appropriate safety and risk management system. The board would set the parameters and expectations and allow senior management to develop the detail.
- Directors would be actively involved in analysing options in the safety strategy.
- The CEO would implement the safety systems and the board would be intimately involved in monitoring progress and evaluating the results.
The trustee mode would give sufficient attention to the integrity of safety systems, regardless of whether the existing safety systems are appropriate or otherwise.
So how does this compare with the pilot mode? As the name suggests, in pilot mode the board would be actively involved in the direction, management, implementation and evaluation of safety systems. The board would be making more decisions than in the other modes such as the following:
- Deciding what constitutes a safety system and what is to be installed;
- Determining the degree and method of integrating systems with customers;
- Actively analysing options;
- Deciding how and when to implement changes to the safety system;
- Detailed monitoring of the safety systems, even when there is no evidence of problems;
- Close scrutiny and evaluation of the systems.
Pilot mode could be appropriate in situations where there was evidence of significant issues or after a safety issue had occurred and the board felt the need to directly intervene. Pilot mode would be more time consuming and involve greater degree of involvement by directors.
We can see from the above examples that a board can fulfil its governance role and be involved in decision making in a range of different ways, all of which are appropriate in the right circumstances.
It is important for boards to take a step back and reflect on the way they behave and ask whether the degree of involvement by directors is appropriate for this organisation, at this time, in this context. Whether the issue is explored in a board evaluation process or discussed around the table, it is important that all directors give consideration as to what is appropriate for your organisation and be in agreement about what is required. Maybe, just maybe, it is time to do things a little differently.
About Dianne Ball
Dianne has thirty years experience working in service organisations, mainly in the public and private health sectors and consulting with PriceWaterhouseCoopers. Her roles include senior management and executive positions including CEO Australian College of Health Service Executives, and General Manager Operations with McKesson Asia Pacific. She has several years experience as a non executive director and has Chaired board committees and working parties. Dianne’s particular work interests lie in organisational change, corporate governance, risk and strategy.
Good Governance Checklist from CWP
GOOD GOVERNANCE: THE ESSENTIAL CHECKLIST
Based on and adapted from Capacity Waterloo Region on the internet
Editor's note (I especially like this checklist more than others because it emphasizes attention to overlaps that normally cause problems in Waldorf schools. You can certainly adapt it for your use. As with all checklists, it is a good place to launch a discussion of roles, responsibilities and agreements. -ms-)
CO M M UN I CA T I O N
The Board speaks collectively with One Voice at all times
Admin/Faculty reports to the Board on a regular basis
The Admin/Facultyalways keeps the Board informed of major internal / external issues or trends
The Admin/Faculty does not instruct any Board member, including the Chair of the Board
The Board makes an honest effort to engage with the membership
The Admin/Faculty makes an honest effort to engage with the beneficiaries & customers
RO L E S A N D RE S P O N S I B I LI T I E S
The Board focuses on governance duties, i.e., strategic visioning & long-term planning
The Admin/Faculty focuses on operational duties, i.e., annual budgeting, goal setting, day-to-day
The Board does not instruct the Executive Director or staff on day-to-day duties
The Admin/Faculty does not instruct any Board member, including the Board Chair
The Board Chair facilitates free and open meeting discussions based on a set agenda
MON I T OR I N G
Detailed minutes are kept from all Board meetings, i.e., Motions, Vote Counts, etc.
The Board monitors its own performance on a regular basis, e.g., Self-Evaluations
The Board evaluates the Administrator’s fulfillment of strategic objectives
The Board monitors the organization’s financial conditions on a quarterly basis
Audited financial statements are readily available and accessible to the membership
CO M M I T T E E W O RK
Board committees have a set mandate, membership, and lifespan
Board committees report to the Board and thus have no binding authority
Board and staff committees do not have overlapping mandates
Board members on staff committees do not direct staff or report content to the Board
Board committees are used infrequently, as boardroom discussion is paramount
AC C O U NT AB I L I T Y
The Mission, Vision, and Values are drafted and enforced by the Board
The Admin/Faculty is fully accountable to the Board for all activities & actions of the organization
The Board remains accountable to the membership at all times
Confidentiality is respected by all Board members and staff alike
The Board is ethical, prudent and legal in all of its duties
Governance Models, An Essay by Nathan Garber with Reflections by Michael Soule
Reflections on Nathan Garber’s Article on Governance Models
The article below by Nathan Garber is a good review and summary of the basic typical models of governance in organizations and the role that boards play in the different models. In Waldorf schools, there are many variations of governance models with most following a variation on the cooperative board model. All of the models below depend upon clearly articulated lines of authority and strong leadership. In the Cooperative model, like in most Waldorf schools the leadership is more dispersed throughout the organization. The keys to success in a dispersed leadership organization is the strength of the designated leadership Council (often the College in the Waldorf school) that acts similarly to the role of the CEO in other organizations. Garber points out very accurately the key downside to cooperative governance – the inability to assure accountability between peers. The Sociocracy and Holocracy models described elsewhere in Leadtogether newsletter, and the book by Frederic Laloux, “Reinventing Organizations” all offer ways that organizations can be more collaborative and overcome the lack of natural accountability. For more on how to assure accountability, see LeadTogether Newsletter #10. – Michael Soule
Governance Models:
What's Right for Your Board
by Nathan Garber
Introduction
Nonprofit boards tend to follow one of five different approaches to governance. Each approach emphasizes different dimensions of the roles and responsibilities of the board and each arises out of a different relationship between board members and staff members. These in turn reflect differences in the size, purpose, and history of the organization. I call these approaches the Advisory, the Patron Model, the Co-operative model, the Management Team Model, and the Policy Board Model. I conclude with some questions to ask when you are considering changing your board structure.
Advisory Board Model
This model emphasizes the helping and supportive role of the Board and frequently occurs where the CEO is the founder of the organization. The Board's role is primarily that of helper/advisor to the CEO. Board members are recruited for three main reasons: they are trusted as advisors by the CEO; they have a professional skill that the organization needs but does not want to pay for; they are likely to be helpful in establishing the credibility of the organization for fundraising and public relations purposes.
Individual board members may be quite active in performing these functions and consequently feel that they are making a valuable contribution to the organization. Board meetings tend to be informal and task-focused, with the agenda developed by the CEO.
The Advisory Board model can work well for a short time in many organizations but it exposes the board members to significant liability in that it fails to provide the accountability mechanisms that are required of boards of directors. By law, the board has the obligation to manage the affairs of the organization and can be held accountable for certain actions of employees and committees. It must therefore maintain a superior position to the CEO. Although the board is permitted to delegate many of its responsibilities to staff or committees, it cannot make itself subordinate to them.
Patron Model
Similar to the Advisory Board model, the board of directors in the Patron Model has even less influence over the organization than an advisory board. Composed of wealthy and influential individuals with a commitment to the mission of the organization, the Patron Board serves primarily as a figurehead for fund raising purposes. Such boards meet infrequently as their real work is done outside board meetings. Writing cheques and getting their friends to write cheques is their contribution to the organization.
Many organizations maintain a Patron Board in addition to their governing boards. For capital campaigns and to establish credibility of a newly formed organizations, Patron Boards can be especially helpful. They cannot be relied upon, however, for governance tasks such as vision development, organizational planning, or program monitoring.
Co-operative Model
For a number of different reasons, some organizations try to avoid hierarchical structures. The decision-making structure in such organizations is typically labeled "peer management" or "collective management". In this model, all responsibility is shared and there is no Chief Executive Officer. Decision-making is normally by consensus and no individual has power over another. If the law did not require it, they would not have a board of directors at all. In order to be incorporated, however, there must be a board of directors and officers. The organization therefore strives to fit the board of directors into its organizational philosophy by creating a single managing/governing body composed of official board members, staff members, volunteers, and sometimes clients.
Seen by its advocates as the most democratic style of management, it is also, perhaps, the most difficult of all models to maintain, requiring among other things, a shared sense of purpose, an exceptional level of commitment by all group members, a willingness to accept personal responsibility for the work of others, and an ability to compromise. When working well, the organization benefits from the direct involvement of front-line workers in decision-making and the synergy and camaraderie created by the interaction of board and staff.
I have noted two areas of concern with this model. The first is that although the ability to compromise is an essential element in the successful functioning of this model, cooperatives often arise out of a strong ideological or philosophical commitment that can be inimical to compromise. The second concern is the difficulty of implementing effective accountability structures. At the time of implementing this model, there may be a high motivation level in the organization, which obviates the need for accountability mechanisms. But, as personnel changes take place, the sense of personal commitment to the group as a whole may be lost. In the collective model, there is no effective way to ensure that accountability for individual actions is maintained.
Management Team Model
For many years, most nonprofit organizations have been run by boards, which operate according to the model of a Management Team, organizing their committees and activities along functional lines. In larger organizations, the structure of the board and its committees usually mirrors the structure of the organization's administration. Just as there are staff responsible for human resources, fund-raising, finance, planning, and programs, the board creates committees with responsibility for these areas.
Where there is no paid staff, the board's committee structure becomes the organization's administrative structure and the board members are also the managers and delivers of programs and services. Individually or in committees, board members take on all governance, management and operational tasks including strategic planning, bookkeeping, fund-raising, newsletter, and program planning and implementation.
The widespread adoption of the Management Team model, arises out its correspondence with modern ideas about team management and democratic structures in the workplace. It also fits well with the widely held view of nonprofits as volunteer-driven or at least nonprofessional organizations. This model fits well with the experience of many people as volunteers in community groups like service clubs, Home and School groups, scouts and guides, and hobby groups. It also mirrors the processes involved in the creation of a new organization or service. It is no wonder then, that most prescriptive books and articles written between 1970 and 1990 (and many written more recently) define this model as the ideal.
Boards which operate under the Management Team model are characterized by a high degree of involvement in the operational and administrative activities of the organization. In organizations with professional management this normally takes the form of highly directive supervision of the CEO and staff at all levels of the organization. Structurally, there may be many committees and subcommittees. Decision-making extends to fine details about programs, services, and administrative practices. When working well, two criteria tend to be used in the selection of members: their knowledge and experience in a specific field, such as business or accounting; or because they are members of a special interest group or sector that the board considers to be stakeholders.
While this model works well for all-volunteer organizations, it has proven to be less suited to organizations that already have professional management and full-time employees. Indeed, the deficiencies of this model have led to the current thinking in the field which differentiates "governance" (the practices of boards of directors) from "management" (the practices of employees) and the deluge of research, articles, and manuals on this topic.
The most important shortcoming is that all too frequently, it degenerates into what I call the Micro-management Team Model in which board members refuse to delegate authority, believing that their role requires them to make all operational decisions, leaving only the implementation to paid staff. The result is invariably a lack of consistency in decisions, dissatisfied board members, resentful staff and a dangerous lack of attention to planning and accountability matters.
Policy Board Model
As noted above, the need to differentiate the board's role from the manager's role arose from the failure of many organizations to maintain proper accountability at the highest levels and the dissatisfaction of many board members over the their inability to comply with the expectations of their role. They began to ask why, when they were such competent and accomplished individuals, they felt so ineffective and frustrated as board members. This led to an examination of the role of the board, the relationship between the board and the CEO, and the relationship between the board and the community.
The originator and most influential proponent of the Policy Board Model is John Carver, whose book, Boards that Make a Difference, has had a great effect on thousands of nonprofit organizations. All Policy Board Models share the view that the job of the board is: to establish the guiding principles and policies for the organization; to delegate responsibility and authority to those who are responsible for enacting the principles and policies; to monitor compliance with those guiding principles and policies; to ensure that staff, and board alike are held accountable for their performance.
Where the models diverge is the way these jobs are done and the extent to which strategic planning and fundraising as are seen as board jobs.
Boards operating under the Policy Board Model are characterized by a high level of trust and confidence in the CEO. There are relatively few standing committees, resulting in more meetings of the full board. Board development is given a high priority in order to ensure that new members are able to function effectively, and recruitment is an ongoing process. Members are recruited for their demonstrated commitment to the values and mission of the organization.
Which Model is the Right One?
There are a number of reasons for considering a change in your governance model:
- board members are dissatisfied with their roles or the way the board operates;
- your organization is experiencing problems that can be traced back to inadequacies in board structure or process;
- your organization is entering a new phase in its life-cycle;
- the CEO has left or is leaving;
- there has been a major turnover of board members;
- there is a crisis of confidence in the board or the CEO.
The descriptions above, of the various governance models, will give you an idea of the strengths and weaknesses of each model, but the difficulty in making the transition cannot be overstated. Changing models is like changing lifestyles. You must abandon well-established ideas and patterns of behavior, replacing them with new ideas, roles, and activities that will seem confusing and unfamiliar. This type of change takes a considerable amount of time, energy, and other resources to accomplish. The answers to the following questions will help you to determine how badly you need to change your governance model and whether your board and organization have the necessary commitment and resources to accomplish it successfully. Take your time with each question, ensuring that each board member answers each question.
- Do we have a clear understanding and agreement on the purpose of our organization? Is it written down?
- What are the basic values which guide our organization and our board? Are they written down?
- How do we know whether the good our organization does is worth what it costs to operate it?
- What financial resources do we have and can we reasonably count on for the next few years?
- To what extent are board members expected to contribute money and labor to fundraising efforts?
- Do we believe that the organization should be run as a cooperative or collective - with staff participating along with board members in the governing of the organization?
- How much time is each board member willing to give to the organization in the next year (or until the end of their term)
- How much trust does the board have in the ability of the CEO to ensure that the organization operates in an effective and ethical manner?
- What are our expectations about attendance at board and committee meetings?
- What is the attendance record of each board member?
- How do we hold board members accountable?
- What is the record of each board member and committee with respect to meetings and results?
- How useful has each committee proven to be?
- To what extent do committees duplicate staff jobs? How satisfied are our members with the current board performance?
- Who thinks we should change our governance model?
- How much time and money are we willing to devote to increasing our own knowledge and skills to improve our performance as board members?
- How does our board deal with differences of opinion?
- How do members deal with decisions when we disagree?
- To what extent is it necessary for us (board members) to be involved in the delivery of programs and services, marketing, public speaking, etc.
- Who attends our Annual General Meeting? Why do they come?
- As board members, to whom do we wish to be accountable?
- How effective is our current recruitment method in getting excellent board members?
Take some time to consider these questions. The answers will tell you the degree of difficulty you will have in changing to a new governance model and where the problems lie. For additional information and for training and consulting services related to governance models, contact: Nathan Garber & Associates email: [email protected]
© 1997, Nathan Garber. Permission is hereby granted to reprint this article in part or in total provided that the author is acknowledged.